Cookie Policy

What Cookies Are and Why We Use Them

Cookies are small text files that get placed on your device when you visit a website — ours included. They're not programs, they can't run code on their own, and they don't carry viruses. What they do is store a tiny bit of information that helps a site remember things between page loads or visits. On this site, which reviews online casinos, we rely on cookies to keep things running smoothly and to get a clearer picture of how people actually use the content we publish.

We want to be upfront about this. The site exists to offer independent analysis and opinion, and that work is supported partly by understanding which pages get read, how long people stay, and where they tend to drop off. Cookies help with that. They also handle some basic technical functions — keeping your preferences intact, for instance, or making sure the site doesn't feel broken when you navigate between pages. None of that is sinister, but we think you deserve a plain-language explanation of what's happening.

It's worth saying that we don't use cookies to collect anything deeply personal. No passwords, no payment details, nothing like that passes through a cookie on this site. The data is mostly aggregated and anonymous — patterns of behaviour rather than anything tied to a specific individual. Still, cookies are cookies, and you have rights around them that we take seriously.

The Types of Cookies We Place

Not all cookies do the same thing, and it helps to be specific. Strictly necessary cookies are the ones that keep the site functional. Without them, things like page loading and session continuity would break down. We don't ask for your consent to place these because they're genuinely required for the site to work at a basic level — removing them would mean the site stops functioning properly for you.

Analytics cookies are a different matter. These track things like which pages you visit, how you arrived at the site, and roughly how long you spend reading. We use this data to figure out what's useful and what isn't — whether a particular review page is being read carefully or skipped over quickly. This kind of feedback shapes how we improve the site over time. These cookies are placed by third-party analytics tools, and the data they collect is processed on those platforms, not stored locally by us.

There are also preference cookies, which remember small choices you might make — display settings, that sort of thing. And then there are cookies that come from third-party content embedded in the page. We try to keep third-party cookies to a minimum, but we can't always guarantee that external tools or embedded content won't place their own. Where we know about them, we mention them. Where we don't have full visibility, we say so honestly.

Third-Party Cookies and External Services

Some of the cookies on this site don't originate from us at all. Analytics platforms, for example, set their own cookies through our pages. These companies have their own privacy and cookie policies, and their data practices are governed by those documents, not ours. We can tell you which services we use, but the specifics of how they process data is something you'd need to check with them directly.

We do think carefully about which third-party services we bring onto the site. That said, any time an external script or tool is loaded, there's a degree of data sharing involved — that's just how the web works. If you're concerned about a particular third-party service and how it handles your data, looking up their own documentation is the most reliable route. We're not in a position to speak on their behalf, and we wouldn't want to give you the impression that we control what they do with data once it leaves our pages.

Managing and Withdrawing Your Consent

You have real options here, and we want to make sure you know about them. Most browsers let you view, block, or delete cookies through their settings menus — the exact steps vary depending on which browser you use, but it's usually found somewhere under privacy or security settings. Blocking all cookies will affect how the site behaves, and some features may not work as expected, but that's your call to make.

For non-essential cookies, your consent matters to us. If you gave consent at some point and later changed your mind, you can withdraw it. Clearing your browser's cookies and adjusting your settings is one way to do that. Some analytics providers also offer opt-out mechanisms of their own. We'd rather you feel comfortable using the site than feel like you have no say in what's being collected — that's genuinely how we feel about it, not just something we're saying to tick a box.

One small caveat: withdrawing consent or blocking cookies won't erase data that was already collected before you made that change. That data may still exist in analytics systems for a period of time, depending on the retention policies of those services. We can't retroactively delete it on your behalf, but going forward, your preferences will be respected as best we can manage within the tools available to us.